Speakers

Jean-Francois Ameye
IXIASOFT

Rahel Bailie
Intentional Design

Phill Barratt
Quark

Michael Boses
Quark

Berry Braster
Tedopres

Andrew Bredenkamp
acrolinx

Anne Caborn
CDA

Anne Caborn
In The Content Lab

Corry Clybouw
AGFA Healthcare

Andrew Davies
idio

Don Day
Learning by Wrote

David Farbey
Medidata Solutions Worldwide

Marie-Louise Flacke
CI3M

Mark Forry
NetApp

Richard Foskett
Entity Group

Nick Gregory
Entity Group

Mark Gross
DCL

Fred Hollowood
Symantec

Colin Johnson
Siemens Industry Software Limited

Michael Klemme
Acrolinx GmbH

Eva Lemaire
AGFA Healthcare

Indi Liepa
Nokia

Sophie McMonagle
IBM

Michael Miller
Antenna House

Lisa Moore
Writebyte Ltd

Doug Morrison
dita4all

Helen Mullally
Alfresco

Mark Poston
Mekon

Nicholas Rowlands
Elekta Ltd.

Tom Smith
SDL

Nikki Tiedtke
eBay Europe

Noz Urbina
Mekon

Filip Vanlerberghe
Information Mapping

Kapil Verma
Adobe

Briana Wherry
Alfresco

Speaker Insight [What's this?]


What does "content agility" mean to you? Why does content need agility?


Content Management and Strategy Presenter Indi Liepa
Indi Liepa
IT manager,
Nokia
From my perspective, content agility is a necessity to be able to deliver the appropriate information to our channels in local languages and on time. Compared to "ungainly" content, which is hard to maintain and is frequently duplicated and re-localised, "agile" content can be reused and published in many outputs and delivered to different channels. Agile content moves nimbly through the enterprise from organisation to organisation and between partners. Content also has to be gymnastic to keep up with the development life-cycle of devices and services and last minute changes before delivery. It has to be up-to-date on internal channels so that we can engage developers, architects and others to contribute and give early feedback.

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