There's a strong argument that content was valued more when there was less of it. From cave paintings to the arrival of one cent newspapers in the 1800s (the Penny Press) and on into the digital age, the volume of content and its delivery mechanisms continue to increase. At the same time the fight to monetise and profitise becomes more brutal? What can publishers learn from the past and apply to woo (and sell to) today’s audiences?

About Anne Caborn

Anne Caborn is co-founder of CDA and a content development specialist. She began her career in print journalism, working for a range of national magazines and newspapers before editing several B2B and B2C contract publications for a range of companies including Orange, Nationwide and Charles Schwab.

Anne first started working in digital media in its infancy, creating on and offline content for an in-bank information kiosk project developed by Barclays Bank. She was content lead for several websites, including viewer communities created by Granada Television, Yorkshire Television and ITV.

She's a visiting lecturer in communication at Brighton and Sussex Medical School and together with Clare O’Brien runs content strategy training courses for eMarketeers as well as inhouse content training courses for clients.

In 2010 she was approached by the Florida Institute of Technology to contribute a chapter to a book on Information Overload: An International Challenge to Professional Communication due to be published in the US next year.